SendinBlue Review: A Budget-friendly Digital Marketing Hub

SendInBlue is a platform that provides marketers with an automated digital marketing platform for boosting sales and automating marketing campaigns. It offers complete automation for any business. SendinBlue is the solution to all problems business face while managing their email lists.

If you are one of those who lose track of time, facing and overcoming their business problems, well, SendiBlue will prove to be the saviour you need. In this article, we will minutely analyse SendinBlue to know if it is worth a shot.

What Services does SendinBlue Offer?

SendinBlue is one of the market’s most affordable email marketing service providers. In addition to providing a sizable free plan, its subscription plans start at $25 for up to 20,000 emails. It offers SMS services, SMTP services, CRM, and whatnot. You can read the article with all its features and comparison with Mailchimp.

What is SendinBlue?

SendinBlue is trusted worldwide by over 300,000 organisations. SendinBlue is a marketing platform that helps you communicate with your contacts meaningfully and build better customer relationships. Although its automation features might not be improved to unseat industry leaders in email marketing, they will soon be there.

Using our all-in-one solution, you can automate your email marketing, SMS marketing, chat, Facebook ads, CRM (Customer Relationship Management), and send transactional emails and SMS messages. The company’s strength lies in its adaptable and dynamic automation services platform. 

With the Sendinblue tracker script, you can keep an eye on your contacts’ online activity and use that information, along with their email engagement and other contact information. It helps create complex automation workflows that can help your business grow and develop without you having to do anything more.

How good is SendinBlue?

SendinBlue offers excellent features and allowances with its services compared to its competitors. It provides a daily limit of 300 emails in its free version. An SMS-sending option is also integrated that comes with high-paying services only. It makes a great digital marketing tool, especially for small corporations.

SendinBlue Features

Email Templates from SendinBlue

Forty-seven accessible, responsive designs are there, including a welcome, sale, re-engagement, fashion, marketing, etc. Moreover, this is a novel strategy compared to many of Sendinblue’s rivals. It makes more sense because the design will already be tailored to particular call-to-actions.

SMS Marketing

Although you must buy credits, SendinBlue allows you a free plan that includes SMS marketing. The cost varies according to the country you are sending them to.

For instance, sending 500 SMS costs €5, sending 1,000 SMS costs €10, etc., while sending SMS within the United States. No matter where you operate, you will have to pay bills in euros.

As many email marketing platforms do not support SMS, this is a plus with SendinBlue. This option is not even available in the widely used newsletter tool Mailchimp. The pricing, however, is similar to that of Omnisend.

SMTP by SendinBlue

SendinBlue’s SMTP relay service is exceptional for sending time-sensitive bulk emails. You can also use this service to send transactional emails and avoid spam filters. The service is available for free with a limit of 300 emails per day.

However,  for swift use, we recommend you have a required subscription. SendinBlue promises rapid email delivery:

  • 50% of emails deliver within a fraction of a second.
  • 99.98% of emails are delivered within 20 seconds.

CRM Services by SendinBlue

SendinBlue’s free package comes with CRM, marketing automation, web tracking, and unlimited contacts. The fact that it offers this professional feature for free makes it a significant advantage over most all-in-one email marketing services.

While it’s true that specialised CRMs like HubSpot provide more functionality, SendinBlue’s CRM can suffice if all you need is an easy solution. After all, it is listed among the top HubSpot alternatives.

A deal pipeline and an inbox where you can send emails to customers directly by integrating with your email client are two additional CRM features that Sendinblue has been working on.

App for Conversations by SendinBlue

Sendinblue’s Conversations app makes it possible to manage contacts across multiple channels. It can easily manage messages sent through live chat, chatbots, Facebook Messenger, and Instagram.

It is an excellent addition to the email program because it makes it much easier to handle your communications while you’re on the go.

SendinBlue vs Mailchimp

SendinBlue is up to 9 times cheaper for bulk emails! With Mailchimp’s 11%+ price increase for existing users beginning in February 2022, switching to SendinBlue could generate significant savings for high-volume senders.

When it comes to sending bulk email campaigns, SendinBlue is the cheaper option. As a Mailchimp alternative, SendinBlue can work out up to nine times cheaper monthly. Take a look at some of these email-sending scenarios.

1 email/month to 500 contacts

1 email/month to 1500 contacts

1 email/month to 2500 contacts

1 email/month to 5000 contacts

1 email/month to 10000 contacts

1 email/month to 20000 contacts

1 email/month to 50000 contacts

1 email/month to 75000 contacts


SendinBlue Pricing

SendinBlue charges by the number of emails sent instead of charging by the number of connections you have in your account. You can send up to 300 emails per day (9,000 emails per month) using a free account using SendinBlue. As your business grows, you can switch to a better plan without going over budget. 

For about $65 per month, you can send up to 100,000 emails and even more at discounted rates. At lower rates, SendinBlue created an enterprise solution, a customised package to meet your needs and grow with you.


SendinBlue offers services like advanced email automation, segmentation, personalisation, and landing pages and forms designed to increase conversions. Since they genuinely handle small business email marketing, you can use it without costing an arm and a leg.

After reading this Sendinblue review, if you’re still curious about what they offer, try it out on the trial version to see whether you enjoy it. You might discover that you can enjoy high-end marketing automation on a budget. Visit somquestblog to learn more.

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